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Software firm defies downturn with 17 per cent record growth
Thursday, June 7, 2012
SOFTWARE company Preactor International has bucked the trend of the economic downturn to celebrate a record annual growth.

The firm’s 2011 figures, released today, show an increase in net sales of 17 per cent compared to the previous year, which in itself had seen the company celebrate record results.

Preactor International, which creates the Preactor production planning and scheduling software for industries including manufacturing, logistics and services, credits its 2011 success in part to companies prioritising return on investment in order to survive the current economic climate.

Nearly 1,000 firms began using Preactor in 2011, including 350 buying licences for the full product and nearly 650 signing up to use the free starter product, Preactor Express.

Mike Novels, CEO of the Preactor Group, said: “The financial crisis has had a significant impact on manufacturing companies across Europe and they are looking for solutions that will give them a fast return on their investment.

“The past year has been a very difficult one for many businesses in the sectors we target. Despite this, they have continued to recognise the benefits they can obtain by using Preactor to manage their production in a more agile and efficient way, even when demand varies from week to week.

“We are also fortunate in that Preactor is flexible enough to be used across almost every sector and business process, so when one sector has suffered badly in the downturn we have been able to focus our efforts on other types of businesses.”

As well as an increase in companies using Preactor, the 2011 success has been bolstered by strengthening Preactor International’s global network.

More than 30 new companies around the world signed up with Preactor in 2011, increasing the partner network to more than 400. These partners provide local, expert advice and support to businesses using Preactor in 75 countries. They are a key part of the firm’s business model, being the main route to market for the Preactor software products round the world.

The headquarters of Preactor International are in Chippenham, UK, but 2011 saw a new office opening in Dallas to increase visibility in the North American market. Subsidiaries of the company already operating in Lyon and Bangalore both celebrated growth of 40 per cent in 2011.

"In addition to increasing our revenues by 45% in 2011, 2012 has also started very strongly. We already see a 20 % growth in the first quarter. " commented Thierry FAGUET, Operations Manager at Preactor Europe. "   This first quarter is also marked by very good results in North Africa, thanks to the appointment of new partners in Morocco and Tunisia. "

P J YOGESH, COO of the Bangalore-based subsidiary Preactor Software India, said: “It’s a very competitive market here but we’ve continued to make progress not only in India, but also in Malaysia, Thailand, Sri Lanka, and more recently in the Middle East.

“We also moved to larger offices in 2011 to allow us to increase employee numbers, because many Preactor partners come to us if their clients need extra resource to enable them to complete urgent projects.”

Andy Willis is COO of Preactor North America. “Our priority here is to strengthen our relationships with existing partners, find and train new ones, and increase the visibility of Preactor in what is Preactor’s second largest installed base after the UK.”